Fundamentals of retailing
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Fundamentals of retailing

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Published by Southwestern Publishing Co. in Cincinnati .
Written in English

Subjects:

  • Retail trade.,
  • Sales promotion.

Book details:

Edition Notes

Statementby R. G. Walters and Edward J. Rowse.
ContributionsRowse, Edward J.
Classifications
LC ClassificationsHF5429 .W25 1938
The Physical Object
Paginationx, 437 p.
Number of Pages437
ID Numbers
Open LibraryOL6364945M
LC Control Number38002289
OCLC/WorldCa4238530

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Dec 12,  · The Internet has revolutionized modern shopping, but retail is still king. To be the best retail manager, you can possibly be, you will need to have wit and a sense of humor, both for dealing with unhappy customers and clients and for dealing with everyday on-the-job challenges. The Fundamentals of Retail Management Program Goals and Course Objectives Program goals: 1. Become familiar with how the retail industry works. 2. Understand the areas of accountability for retail management. 3. Understand how the role of the manager impacts the success of a retail business. 4. Feb 05,  · Fundamentals of Retailing and Shopper Marketing is an ideal companion text whether you are in marketing, in manufacturing, work for an advertising agency or if you work in retail. The book focuses on the sharp end of the retail industry and, through real-world examples, shows students and practitioners best retail practice.4/5(1). Fundamentals of Retailing by K.V.S. Madaan. Tata McGraw-Hill Education Pvt. Ltd., First edition. Softcover. New. This book is designed to give a thorough idea about retail practices in India and other parts of the world by integrating dynamics of retail environment with the theoretical framework. An ideal textbook for short term certificate and diploma courses in Retailing Management.